Grow fast
$11
per month
- Est. MRR
- $2,332
- Est. members
- 212
- Churn bracket
- 6–9%
- Rev. / follower
- $0
Market position
Entry tier for food creators ($7–$14)
Free tool
Subscription pricing advisor
Find your optimal membership price by balancing content depth, audience signals, and growth goals — with trade-offs at every price point.
Your value signals
Content & delivery
Your audience
Business goals
Your pricing range
Based on your value signals: $11 – $27 / month
Sweet spot
$18
per month
- Est. MRR
- $3,114
- Est. members
- 173
- Churn bracket
- 6–9%
- Rev. / follower
- $0
Market position
Core food & wellness range ($15–$24)
Premium value
$27
per month
- Est. MRR
- $3,456
- Est. members
- 128
- Churn bracket
- 6–9%
- Rev. / follower
- $0
Market position
Premium niche specialist ($25–$39)
Ready to launch at your price?
Member Kitchens handles subscriptions, content delivery, and your branded app — so you can focus on the value members pay for.
Research & sources
Benchmarks and insights on this page are grounded in published subscription and creator economy research.
Subbly 2024 Churn Analysis (opens in new tab)
Price has no correlation with churn across 7,400+ merchants.
Adapty State of Subscriptions 2026 (opens in new tab)
Trial-to-paid conversion and churn benchmarks by time period.
ProfitWell / Paddle pricing research (opens in new tab)
5–10% price increases typically produce minimal churn impact.
Simon-Kucher — Price anchoring (opens in new tab)
How anchoring and tiered pricing shape willingness to pay.
Nellie — Food creator earnings (opens in new tab)
Food membership pricing benchmarks ($7–$25 typical, specialists higher).
Recurly subscription benchmarks (opens in new tab)
Healthy monthly churn is 5–7%; under 3% is excellent.
GrowthSpree 2026 trial benchmarks (opens in new tab)
14-day trials balance conversion and retention for memberships.
Academic foundation: Tversky & Kahneman (1974) — anchoring bias in judgment under uncertainty.